Business Tips

How To Rank Your Carpet Cleaning Website On Google’s Local Listing?

Google Local Listings have become more important ever since Google started displaying results based on where you are located. They can get your exact location by your IP address and display search results based on your location. That is why, Google Local Listing has become very important for many businesses that are trying to reach out to their local audiences. This is especially true for service businesses such as carpet cleaning. A lot of carpet cleaning customers don’t even make it to the organic listings. They just use the local listings as they would a phonebook and pick a company from there. Usually starting at the top and just working … Continue reading →

How To Get More Water Damage Restoration Jobs?

There is no question the water damage market and especially the residential sector has gotten more competitive in recent years.  Why?  Very simple. In most areas of the country the entry level is low and the potential profits are big! There are primarily 3 categories of Water Damage Restoration Jobs: Category 1: Category one, or clean-water floods originate from sources that do not contain harmful bacteria or pathogens that pose a substantial threat to humans. These sources may be from broken pipes or appliances, falling rain or melting snow, or sink or tub overflows that do not hold contaminants. It is important to remove the water as quickly as possible. … Continue reading →

How to Increase Business Visibility With YouTube Videos?

Most people are under the false impression that YouTube is meant solely for the purposes of entertainment of teenagers. They could not be more wrong! Today, YouTube has revolutionized the way we do business. YouTube logged a trillion hits in 2011, according to Nielson. Using the most powerful medium of video, businesses are able to market everything from therapy to cakes using YouTube. Doing business has never been the same as more and more companies are making use of YouTube in order to increase their visibility. The carpet cleaning industry is no exception and it only makes sense to get onto the YouTube bandwagon as it can help you market … Continue reading →

How To Engage Customer With A Customer Comment Form?

You finish yet another restoration job and you get on with the next. But a few years down the road, you realize that one customer (who you worked for two years ago), never called you back. Perhaps dissatisfied by a tiny error you overlooked? You’ll never know! Unless of course, you ensure that all your customers fill out the rather handy and extremely useful Customer Comment Form. That’s why, you make a Comment Form and type it up with your company’s letterhead. What’s next? Engage the Customer With A Customer Comment/Feedback Form Engaging the customer with a Comment Form may seem tricky but it is also very useful for your … Continue reading →

Creative Facebook Marketing Strategies for Carpet Cleaning Businesses

One may think that keeping up with people, posting ones birthday party’s photos and getting in touch with long lost buddies is all Facebook is good for. Think again. Facebook has ushered in an era of new marketing techniques and made it surprisingly cost effective for businesses to advertise their products and services. All one needs to be is tech savvy and quick thinking. For a conventional industry such as carpet cleaning, Facebook may seem useless as a marketing tool, but the truth could not be more different. There are multiple creative marketing strategies that carpet cleaning businesses, just like all other businesses, can use in order to increase revenue. … Continue reading →

5 Important Tips for Carpet Protection

When homeowners hire professional carpet cleaners, they are looking for a clean, stain-free carpet that will stay clean for as long as possible. The key to a clean carpet lasting longer is carpet protection. In fact most people are aware of the advantages of a protector, but they do not have the inclination to buy one and clean their carpets themselves. Thus professional cleaners must ensure that they use good quality carpet protectors such as Fibre Guard protector in order to ensure a better cleaning experience for the client and one that will result in cleaner carpets for the future. Here are five essential tips to bear in mind for … Continue reading →

How To Get More Water Damage Restoration Jobs?

The water damage market is a tough nut to crack. Getting more water damage restoration jobs can be challenging what with old, seasoned players in the market and reluctant customers who fear poorly done jobs by people they have never worked with before. Plus it’s a lucrative business and everyone wants a piece of the pie. Suppose you have your handful of loyal customers that you can rely on to contact you in case of a water damage problem, but what about getting more jobs from different clients? Here are a few tips on how to get more water damage restoration jobs: Tip#1: Referrals! The most convenient and practical strategy … Continue reading →

Pitfalls in Buying A Carpet Cleaning Business

As with any other business, one needs to be both prudent and smart when buying a carpet cleaning enterprise.  It may sound great to buy, instead of starting from scratch, a carpet cleaning business; however this endeavor is certainly not hassle free. What’s more? There are some serious pitfalls that you must definitely bear in mind when entering into such a venture. 1. Being fooled by the books Whether it is the financial statements of a carpet cleaning business up for sale, or their claims about why they wish to sell their business, do not believe any of the information you are provided with, without doing some leg work or … Continue reading →

How to Get Rid Of Problems During Carpet Cleaning Jobs?

The demand for systematic and modern carpet cleaning has become a great demand. All businesses involved in carpet cleaning have adopted modern techniques to optimize cleaning of a variety of carpets. A good amount of investments are also ear marked for troubleshooting in the carpet cleaning processes. This not only helps improve the processes but also to devise better methods. Moulds: If your carpet cleaning job involves moulds, you need to first clean up the mould and fix the moisture problem. Mould growth can be removed from hard surfaces with commercial products like Concrobium, a mould control product that has shown results in mould reduction. When cleaned by a professional cleaner with the right … Continue reading →

Are You Using Facebook Advertising For Your Cleaning Business?

Facebook and Google get compared a lot these days, but with its new advertising strategy, Facebook is adapting Google’s ad strategy to its social media. Think about it. Tens of thousands of people in your market base use Facebook on a daily basis. Think about targeting a select group of these consumers with a carefully prepared message selling your cleaning services? That is precisely what advertising on Facebook can offer you! So how can you put targeted Facebook advertising to work for your company? Advertising is critical to every business. How you choose to advertise and market your business, product or services decides the fate of company in terms of … Continue reading →